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DIE LICE DYE

THE PHARMACY

DIE LICE DYE

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DIE LICE DYE

15.00

A FASHION STATEMENT/FOLLICLE TREATMENT DUO KILLS LICE AND BUILDS CONFIDENCE.


Die, Lice! Dye is a hair dye infused with voracious, mythical mini-warrior mites called “Rolds,” which devour lice and turn hair a brilliant blood red as they go on the warpath. Once lice is wiped out, hair changes to deep purple.

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Instructions for Use

1. Apply “mitey” medicated dye to hair and work into scalp using a fine-toothed comb. Rolds instantly go to work hunting lice.

2. Rold activity triggers primary dye color, brilliant blood red.

3. As the lice population decreases, so do the Rolds, causing the hair dye to turn to its secondary color, deep purple.  

4. Once transformation is complete, hair will slowly fade from secondary color back to natural color. This process usually takes 1 week.

5. With the Rolds’ mission complete, they die and are washed away with normal shampooing.


CUSTOMER TESTIMONIALS

We keep Die, Lice! Dye for the kids who come into our salon with lice. It doesn’t use harsh chemicals like old-fashioned treatments, it uses predators, these little “Rolds” that hunt down lice and eat them. I just tried it for the first time—OMG. It’s the best.
— THERESA B.
When my niece got lice, she was totally ashamed. Then we tried Die, Lice! Dye, and when she saw that Die, Lice! made her hair turn bright red, it totally changed her mind about lice. Now she thinks she looks like Scarlett Johannson in The Avengers and she loves it.
— PENZY D.
When the kids in my class saw my hair, they wanted lice, too.
— AVA R.